How do you make Google work in your favor and not against you? Google algorithms are seen in such a bad spotlight because of their notorious ways to list the google content into an “oh-not-so” worthy category. No matter how well your content is specialized or if it’s not friendly to the SERP, It’s not going to be visible amongst some of those prestigious ranked websites.
Almost 90% of pages on google receive zero organic traffic from google.
If your work is not search-oriented then there are negative possibilities to getting it ranked. You heard it right. You can help grow your brand in the initial stages by shopping from SocialWick
But, how do you get an algorithm to care about your message? How do you make friends with a bot that is almost working every single minute to seave the dust from the gold? As complicated as it might sound, it’s actually pretty simple. All you need to do is start creating user-bot-oriented content.
What Is A User-Bot?
Simple, Bot=Algorithm, User=Consumer.
The thing you need to understand here is the algorithm is getting smarter day after day. Google is especially working on improving the screening. This pretty much sums up the whole criteria about what your content should be based on. You need to write in a format that follows the key researched words as well as has a user-oriented approach. A friendly content that solves the problem of its people and has the key searchability factor. Volume Control is not something that you should do here, keep posting as many blogs as possible but create more solutions that fix the foundational issues of your audience.
You need to understand that Google is a credible site and even though we have been suggested a million times to “not trust anything and everything we read on this platform” That still pretty much rely on it for most of the basic updates.
That’s how Google works and as one of the largest brands in the world, Google now thrives to segregate only quality content and publish it among top-notched sites.
SEO specialists know very well that to rank a site, we need to play by Google’s conditions and learn about which set of rules it likes to follow.
The ever-changing algorithms make it a little difficult but what makes it even more complicated is the additional penalties guidelines that Google is planning to introduce.
What the platform demands in its truest essence are higher likeability and reliability. The content should be well optimised and cautious of all the bottom-line crushing and reduced-traffic situations that often occur with many websites.
What Does Google Love?
This is the segment where we’ll break down the roadmap of creating superior content that the Google algorithm just won’t resist.
Let’s dive in for a quick chunk of knowledge:
- Ditch The Guesswork: Thin content is the guesswork articles you write in a hurry or without giving any thought to. Google hates, hates that. The scraped content and stuffing the searchable terms here and there, sprinkling keywords randomly without making any sense of it. All of these things are an integral part of guesswork. Google hates it, Google doesn’t walk on thin lines with the creators, SERPs don’t value share inauthenticity and algorithms don’t allow anything even close to being shady.
But on the brighter side of it, if your content is enriching and nourishing. It can help you gain a wide perspective on how to work systematically.
- Intent – Call to ACTION: Your content should be in a clear format, and have an easy understanding of your message. Start writing to the audience as a specific person communicating to another, a conversation happening between two (privately) instead of addressing a mass. This will help the reader connect with you better and most of the above, 87% of online readers take that “call to action” when you offer a personalized solution.
- Maintain the Authority: Have you ever wondered why we believe everything that NASA says, or at least most of it even though we’ve never in our lives, once calculated or reconfirmed by ourselves if the facts are actual facts? Well, because over time they have gained that authority and authenticity. It’s more important to create reliable content than a “sellable” one. You don’t need to risk the whole database for mere self-promotions. No matter how short or lengthy your article might be. Researching is of utmost importance.
In the end, adding up the value of your perspective and capitalizing on the experiences and stories you’ve got to earn through the subject makes the content 10x worthy.
Google loves the creators who put themselves in the viewer’s shoes and try to see their issues. Bringing value and utility to the table makes rank among those #1 Article category.